Getting past the fog

There was an interesting article on Yahoo! recently titled, A Guide to the Latest Batch of Corporate Buzzwords. It's a short piece and examines the usage of corporate jargon and lingo.

A new crop of buzzwords usually sprouts every three to five years, or about the same length of time many top executives have to prove themselves. Some can be useful in swiftly communicating, and spreading, new business concepts. Others are less useful, even devious.

Delayering, rightsizing, unsiloing ... What do these terms mean? Step back and think about how much terminology you use each day that an outsider would not be able to understand.

Using inappropriate language will only further confuse and obfuscate your message. Simplicity and clarity should be valued above all else.